One of the things we spend a good deal of time on with each residential and commercial roofing customer is explaining our roofing estimates. These documents can be complicated and confusing for someone not familiar with roofing or construction. A good roofer, a roofer who truly cares about their customers, wants to share insights and information to ease the entire process. It’s just good business as an informed customer is a lifetime customer – especially when you exceed their expectations. But, they still need to understand their estimate to understand the value they’re getting for their money.